Reality is a Game

Game thinking from Adam Clare

Tag: presentation(Page 1 of 3)

Know How To Pitch Your Game

For any entertainment property knowing how to pitch it is integral to getting funding, backers, and sales.

A few weeks back, Paradox did an hour long stream on how to pitch to them. If you’re thinking of pitching to Paradox then you really need to watch it – or any other studio for that matter. They go into brand building, familiarity with consumers, and they reveal that game studios propose non-strategy games (90% of all pitches get rejected!). Be sure to know what a publisher actually publishes before pitching them!

Paradox takes board games pitches on based on their intellectual property, and of course the best way to do that is to send them a copy of the game. For more on board game pitches check out the panel we did with Bamboozle Brothers at Board Game Jam.

Never just pitch an idea – show something that reveals it!

You have to be really short and concise with you pitch! Panelists on the Pitching Secrets Revealed session at GDC 2013 all agree that you should use the minimum amount of time you need to describe your game, then use any remaining time to go into more details. For example, if you have a 15 minute pitch session you should use the first 5 to deliver your pitch and the rest of the time to answer questions.

Pitch for a card game

Pitch for a card game

Similarly, at GDC Europe in 2014 Rami Ismail (from Vlambeer) gave a talk about how to sell and why it’s important to be able to do pitch well. Basically, if you don’t know how to talk about your game then you can’t sell it. And if you can’t pitch it then you can’t sell it. If you can keep the summary of your game in one sentence then that’s even better.

You can watch his talk on the GDC Vault, he starts talking about pitching at the 14 minute mark.

For creating a good pitch deck (AKA PowerPoint) see this early post about Bubble Gum Interactive’s template.

I’m Speaking At The Next Canadian Community of Corporate Educators Event

Next week I’ll be speaking and running a workshop on using games for learning and development to the Canadian Community of Corporate Educators (CCCE). For the CCCE the presentation it’ll be an overview of what gaming is and how it’s used; then the workshop will be a tabletop game design scenario exploring how to use games for leadership exercises. Participants will be able to leave with a prototype of a tabletop game that they have made.

The CCCE’s goal is to share knowledge about the blend of education and technology and to make the member community more effective. This will be my first CCCE event and obviously I’m looking forward to it!

I’ve started a conversation on the CCCE LinkedIn group addressing games use in the workplace for training. Feel free to join in!

If you’re interested in attending there are still a few spaces left! RSVP here.

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