Trevor Haldenby just put his incredibly long look at the use of transmedia storytelling online. I’m looking forward to sitting and reading this.
This book-length exploration into the creation of the project, and my motivations to design and reflect on it as a futurist, took me just about a year to write. Hopefully it’s a bit faster to read.
Submitted to OCAD University for the degree of Master of Design in Strategic Foresight and Innovation. This book reflects on a research project exploring the use of transmedia storytelling techniques to materialize speculative future scenarios. It also highlights a transmedia futures project called ZED.TO, created in 2012 in Toronto by Trevor Haldenby and The Mission Business.