Reality is a Game

Game thinking from Adam Clare

Tag: mobile(Page 1 of 9)

A Game About Game Ideas

My most recent game is out and you can get it now for iOS and Android! Game Design Improv is all about generating and pitching game ideas!

gamedesignimprovlogo

You can play it as a fun party game or use it to generate game ideas for your own purposes (as in for games you’re making). Inspired partly by Oblique Strategies, the game will help you conquer and creative difficulties you may have! Ok, maybe not all of them – but some. At the very least it can be used to get you out of whatever the equivalent is of a writer’s block for a game designer.

Game Design Improv screen

It’s an evolution of my One Game a Month game of the same name which I made two years ago(!). Indeed you can see the previous version and the most recent version in the screenshots below. It’s obvious the impact good art direction can have, and for that I must thank Samet Choudhury.

Original version of the game idea game

Original version of the game idea game

Game Design Improv screen of game ideas

Game Design Improv

From Wero Creative.

Generate game ideas like never before!

Have fun competing with others to create the best (or just hilarious) game idea! You can also use it on your own for some fun last-minute game jam ideas.

Game Design Improv is a digitized game design exercise which I use to quickly produce ideas for games in all forms. It’s all about quickly creating game ideas based on limited information in a fun way.

Use it to come up with ideas for:
– Video Games
– Escape Games
– Board Games
– Puzzle Games
– Any other games!

The way to play it is to use what’s presented on the screen in a short ~1 minute game pitch. Keep it quick and it works as a fun, quick, useful activity.

This started at Board Game Jam and has evolved into this app you see in front of you now. You really should download it as there is nothing to lose and everything to gain.

Wero Creative wants you to make games! Do whatever you want with the ideas you generate from this app – no restrictions!

Game Design Improv screen of game ideas

Get it now on iOS and Android!

Whales in Free to Play Games

For many free to play (freemium) games their revenue relies on whales. Whales are players that spend a disproportionate amount of money on a game relative to other players, and they make up a very small percentage of players.

Wero Creative's freemium game AstroDoge

Wero Creative’s freemium game AstroDoge

This approach to game revenue can be rather problematic if you’re game doesn’t get thousands or millions of players. And as the mobile app stores get more and more saturated reaching that critical number of players becomes a bigger and bigger challenge.

Encouraging these players to play for freemium upgrades can be a challenge and game designers need to design for free to play from the start of the design process. Still, what can game companies do to attract these whale players and is it a good idea?

Michael Lewis at the Toronto Star takes a look into how game companies hunt elusive whales to stay afloat. He even interviewed me about whales and how game companies make their business plans.

Whales, moreover, are not likely to admit they are such, according to Adam Clare, who teaches games design at George Brown College and develops games at Wero Creative.
The vast majority of gamers who play free games never spend on them regardless of how many in-app purchases they offer, he said.

“So the business model has boiled down to getting as many players as possible, then hoping that someone out there will love the game so much they spend a tonne of money on it.”

Game developers have always assumed that this random approach is logical, he said, even though developers also assumed that the people spending $50 or more a month on a game for extra time or virtual prizes must be misguided.

Some research on whales suggests in fact that they are not impulsive but more rational in a kind of hedonistic way — long-term thinkers, cool-headed and methodical who see expenditure on gaming as part of their entertainment budget.

Now go get Wero’s free to play game AstroDoge.

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